SCAMPER – Creative Thinking Technique
Simon Elias, Director, Lean Competency System | 14th October 2015 | comments
A animated presentation about a creative brainstorming techniques called SCAMPER (Substitute, Combine, Adapt, Modify, Put to another use, Eliminate, Reverse)
It helps generate ideas for new products and services by getting you to think about how existing ones can be improved.
Alex Osborn and later Bob Eberle are credited with this.
Neil Trivedi | 21st June 2019